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Prague Bratislava

Why study this program?

"I know, from my many years of experience, that quality education, together with experience in the field, is key to student development," says former CzechTourism CEO and program guarantor doc. Monika Palatková. Thanks to signed cooperation agreements with major market players such as the Trade and Tourism Association, the Association of Hotels and Restaurants or the Association of Communication Agencies, students will be able to choose the internship that suits them best.

Furthermore, selected students will be able to work during their studies for real clients in our Students' marketing agency. In addition to gaining valuable experience, they will have the opportunity to earn a living while studying.

 The study program is taught only in the Czech language.

International Management and Marketing

Professional orientations


Sales and marketing manager

Gain an overview of the planning and implementation of the company's business policy in an international environment.


Digital brand management

Learn to build a love brand in online space.


Digital marketing

Get an overview of the latest news from online marketing.


International management and marketing

Learn how to manage companies and sell their services or products.


Marketing a Public Relations (PR)

Become an expert in marketing and communication.


Marketing and business in tourism

Learn how to create a successful business and marketing plan in the tourism market.


Hotel and spa manager

Gain knowledge about managing hotels, spas or wellness and gastronomic facilities.

Individual approach

Our students are our partners and not a mere number on the list

No more learning by heart

With us, you will gain real skills and practical experience

Possibility to work in a student agency

Selected students will be able to work on real contracts already during their studies

First class teachers

You will be taught by top managers, marketers or entrepreneurs

Erasmus +

Possibility to travel to dozens of countries

Internships already during the study

Possibility of internships in domestic and international institutions

We care about students.

Satisfied students are our best advertisement.


I came to VŠMVV from a small town and a small school. Two things were important to me when choosing a college: the access to students and the composition of teachers. So I couldn't end up in a better place than here. I have the opportunity to be Teresa, not a number. Thanks to the school, I also got some interesting internships.


I have already chosen VŠMVV for my bachelor's studies, mainly because of the field of PR, and I liked it so much that I decided to continue my master's studies here as well. The strongest aspect of the school is the individual approach to students.


I appreciate that there are mainly experienced teachers with extensive experience. I also certainly enjoy the various projects we can be involved in, such as the project Embassy or the project Security with General Andor Šándor.

Study program partners

Frequently Asked Questions

  • Is it possible to study international management and marketing in Prague and also in Bratislava? +

    Yes, this study program can be studied in the Czech Republic and Slovakia.
  • What are the professional orientations in this program? +

    The study program International Management and Marketing is offered in two specializations (international tourism and digital marketing management), which offer seven professional specializations. Digital marketing Digital brand management Marketing and Public Relations (PR) International management and marketing Marketing and business in tourism Sales and marketing manager Hotel and spa manager
  • What do the individual professional orientations mean? +

    All professional specializations have a similar composition of the subject. However, in the higher subjects, the individual specializations in the offer of compulsory elective subjects differ, thanks to which the students focus on the selected area. For example, students of Digital Marketing take on the operation of online advertising, PPC campaigns and the like in more depth, while students of Marketing and Tourism in Business focus more on hotel and travel agency management, tourism marketing, etc.
  • Is this study program accredited? +

    Yes, in 2020 we received accreditation for the next period.
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Vysoká škola mezinárodních a veřejných vztahů Praha

Vysoká škola mezinárodních a veřejných vztahů Praha

Open door day

VŠMVV prepares an Open door day on a monthly basis, for each city separately. You can come in person for an individual tour between 10-16: 00, or come to the main program, which always starts at 16:00. Advance registration is not required.

8. 9. 2022Prague / Bratislava
13. 10. 2022Prague / Bratislava
24. 11. 2022Prague / Bratislava
15. 12. 2022Prague / Bratislava


You can arrange an individual date.